Category Archives: Uncategorized

How to optimize a Google My Business page

If you’re a local business, you MUST be on Google My Business. This helps you show up on the sidebar when someone searches your business on Google. And you will also show up on Google Maps (probably the most important … Continue reading

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Custom vs. Themes for Your Business’s Website

If you keep up with the latest online, you know that sites like Wix, Weebly, and Squarespace are becoming huge players in the web design space. It wasn’t long ago when you HAD to hire a web designer to make … Continue reading

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Best Books for Copywriting

Copywriting is an art and a science. It’s all about understanding your customer, what they want, and how your product can help them. Many business owners get this part wrong, and that’s why their copy is bad. They talk about … Continue reading

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Should I expect ROI from social media?

Yes and no. While social media is great for interacting with your audience an community, it’s not necessarily the best channel for selling. People are savvy and will tune you out if you are promoting too much, that is why … Continue reading

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Simple Tips for local SEO

SEO is constantly changing, and it’s a very tough process to master. The search engines are always changing their algorithms and we have to guess what’s working and what isn’t. Even if a strategy worked 3 months ago, it may … Continue reading

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UX Mistakes Your Site Might Be Making

You have a website, congrats! You’re now searchable on the internet. It’s a big step for many businesses to finally get a working website up and running. But hold up a second. Before you throw a party celebrating your new … Continue reading

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SEO Tools You Should Be Using

  SEO is a pretty nebulous term, wouldn’t you agree? It involves creating content relevant to target keywords, finding backlinks, and ranking in the search engines. There are tons of SEO tools out there, but which ones should you be … Continue reading

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