Category Archives: Social Media Strategies
Step by Step Guide to Creating Social Media Content
Good content is nothing without the proper promotion. Companies (us included) love social media because of the reach we can get. We love being able to share something and have it reach our own audience as well as others who … Continue reading
Should I expect ROI from social media?
Yes and no. While social media is great for interacting with your audience an community, it’s not necessarily the best channel for selling. People are savvy and will tune you out if you are promoting too much, that is why … Continue reading
Social media tools to make your job easier
Social media can be a lot of work. If you’re managing one huge client with millions of followers and likes, you can often feel overwhelmed by all the feedback and comments you have to respond to. If you’re part of … Continue reading
Improve your social media process
If you’re using social media to get the word out about your brand, talk to your audience, or just engage online, how are you managing it all? If you’re like many small businesses, you feel the need to be on … Continue reading
Are Hashtags Over?
I asked the question we’ve all been wondering as marketers, is the hashtag over? Well let’s look into why they were so huge in the first place. They started on Twitter in 2007. Chris Messina was an attendee at Bar … Continue reading
Stay on top of the trends
We try to stay on top of things almost every chance we get. When we’re at work we want to be up to date on whatever is happening with the company, coworkers, the industry. You try to keep up with skills, … Continue reading
Using Social Media Customer Service to Help Unhappy Customers
It’s time to learn how to use social media customer service to help happy and unhappy customers Continue reading
The Pros and Cons of a Content Calendar
Are content calendars worth it for your social media strategy? Continue reading
Marketing for Thanksgiving
Thanksgiving is all about food and family. Brands are appealing to our taste buds and need for companionship during this holiday. It’s a great idea to include Thanksgiving into your marketing where it makes sense. Here are some excellent Thanksgiving … Continue reading
Why is Taco Bell Killing it in Social Media?
If you don’t follow Taco Bell on Twitter, Facebook, or another platform, and if you don’t keep up with social media news, then you’ve missed one of the best examples of a company killing it in social. Besides having tasty … Continue reading