Category Archives: MARKIT Group

Best marketing posts of 2016

This year has been a roller coaster, to say the least. A controversial election, riots and protests, social change, and much more. We want to take a moment to bring you all up to speed on just what happened this … Continue reading

Posted in Marketing, MARKIT Group, Uncategorized | Tagged , , | Leave a comment

Should you be doing webinars?

Webinars are all the rage in the marketing world. It’s like hosting a presentation but it’s accessible to anyone in the world. No longer do you have to book a conference room and do tons of local marketing only to … Continue reading

Posted in Marketing, MARKIT Group, Uncategorized | Tagged , | Leave a comment

Reasons Companies Aren’t Using Marketing Automation

There are many reasons a company may not engage in something: not enough time, too expensive, they don’t understand it. This is the same for marketing automation. This software offers huge benefits for companies big and small: tracking leads and … Continue reading

Posted in email marketing, Marketing Automation, MARKIT Group, Uncategorized | Tagged , | Leave a comment

Are Hashtags Over?

I asked the question we’ve all been wondering as marketers, is the hashtag over? Well let’s look into why they were so huge in the first place. They started on Twitter in 2007. Chris Messina was an attendee at Bar … Continue reading

Posted in Marketing, MARKIT Group, Social Media Strategies, Uncategorized | Tagged , , , , , | Leave a comment

Small Elements That Can Make or Break Your Email Campaigns

Knowing how to create an effective email campaign, whether it’s B2B, B2C, lead nurturing, informational, a cold-email, or transactional email, is growing in importance. It used to be that you could just write up a quick email, or use a free … Continue reading

Posted in Email, MARKIT Group, Uncategorized | Tagged , , , | Leave a comment

Be personal

  In school, we’re taught to write in a professional manner. Nobody in grade school would think to use their real voice in an essay, even if that essay was an opinion piece. We write in one voice, text in … Continue reading

Posted in Marketing, MARKIT Group, Uncategorized | Tagged , | Leave a comment

How to get help with your marketing

It can be hard to admit you don’t know everything, or that you may not have the right answer to a question. It’s something you get more comfortable with as time goes on, but you’ll never know it all. Let’s … Continue reading

Posted in Marketing, MARKIT Group, Uncategorized | Tagged , , | Leave a comment