Best marketing posts of 2016


This year has been a roller coaster, to say the least. A controversial election, riots and protests, social change, and much more.

We want to take a moment to bring you all up to speed on just what happened this year in the world of marketing. It’s been a chaotic year and it’s not surprising that we all missed a few great articles, insights and podcasts.

Take some time to review these top marketing posts of 2016 to help you better your content strategy for 2017!

Content Marketing

Use This Agenda For Your Content Marketing Plan

Take a look at your content types (blogs, guides, ebooks, infographics, videos, emails, etc.) and see where the gaps are.

Content Marketing Strategy: How do you do marketing with no budget?

The Nifty Guide to Local Content Strategy and Marketing

You Don’t Know Your Customer and It’s Crippling Your Growth- Lessons on conducting user research

The Specificity Strategy: How to turn generic posts into stand out content

Content Promotion: How we grew from 0 to 32,977 users in 5 months with zero paid traffic

How to Convert Blog Traffic into Customers with CTAs

Email Marketing

75 Calls to Action to Use in Your Email Marketing Campaigns

8 Creatively Effective Unsubscribe Pages You Should Take Notes From

DigitalMarketer’s 101 best Email Subject Lines of 2016

Paid Traffic

How One B2B Company 9x Their Lead Generation by Fixing 3 AdWords Mistakes

The Ultimate Guide to Scaling Paid Traffic Campaigns

Social Media

How to Create a Social Media Marketing Strategy from Scratch

7 Powerful Social Media Experiments That Grew Our Traffic by 241% in 8 Months


51 Must-Read Marketing Blogs You Should Know

28 of the Best Marketing Campaigns and Experiments of 2016

28 No-Cost Inbound Marketing Ideas You’ve Got to Try


About MARKIT Group

MARKIT Group is a full-service traditional and digital marketing and public relations firm with an emphasis on social media, reputation management and monitoring, as well as brand management. Headquartered in Bonita Springs, Fla., with offices in New York, Pittsburgh and Charleston, S.C.
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