Email marketing is growing like crazy. It used to be that if you sent out an email, you could get high open and click through rates. But now everyone is competing for customers’ inboxes and it’s hard to stand out. Some marketers use scammy tactics like making their subject line “Re:” so that users think this email is a response, when it’s actually not.
When you’re creating your email marketing strategy, it’s good to have some inspiration from campaigns that have worked. So we put together a list of email marketing resources including blogs, swipe files, free templates, and more.
600 Free Email Templates – Email on Acid
Email Design Inspiration – Really Good Emails
Mailchimp Email Inspiration – MailChimp
Email Marketing Campaigns
The Top 100 Email Marketing Campaigns – Campaign Monitor
75 stellar retail subject lines – Campaign Monitor
25 Comical Subject Lines + Tips for Funny Writing – Vertical Response
8 Steps to Write Email Copy that Converts – Wishpond
5 Tips for Writing Killer Email Copy – Online Marketing Institute
Calls to Action
75 calls to action to use in your email marketing campaigns – Campaign Monitor
Email Marketing Laws
It’s the Law: 7 Email Marketing Rules You Should Know – Vertical Response
Understanding Permission – Campaign Monitor