How do Virtual Tours Work?

Now that MARKIT Group is partnered with Google to bring our customers Google 360, you might be asking yourself, “what is Google 360?”  Well, we explained it not too long ago for one of our clients, and that explanation is the perfect way to explain what, exactly, Google Virtual tours are.

It’s a new part of Google Maps that was implemented not too long ago.  It lets businesses show off the kind of experience customers will have in their stores by extending Google Street View directly into businesses along a street.  What we mean is…

…If you bring up Street View on a Google Map, like, say, of Manhattan’s Upper West Side…


…You’ll notice a bunch of orange dots alongside the blue lines of Street View.  Just hover the little “man” icon on one of the dots…


…And you’ll see that it’s a business, in this case, a restaurant called “Nice Matin.”  Let go of the cursor…


And you’re inside the business, as if you were standing there!  And it’s not static.  Just as in Street View proper, you can virtually walk around and look around…


…Giving you a true 360-degree view of the place before you ever set foot in it!  Even cooler, the Virtual Tour acts as an extension of Street View, so that you can “walk” right off the Street View into the Virtual Tour!

eWe think you can see why we’re excited to be bringing this bit of technology to everyone!

About MARKIT Group

MARKIT Group is a full-service traditional and digital marketing and public relations firm with an emphasis on social media, reputation management and monitoring, as well as brand management. Headquartered in Bonita Springs, Fla., with offices in New York, Pittsburgh and Charleston, S.C.
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