A great new infographic just came out from SocialMouths.com with a refresher on how Facebook chooses who sees your posts, as well as how it chooses what posts YOU see. So what can you do to make sure the right audience is looking at your business’ Facebook posts? Check out the facts below. To read the full article, follow this link to SocialMouth’s page.
Who Is More Likely To See Your Posts On the Facebook News Feed? [Infographic]
PostRocket revisits the Facebook Algorithm to understand why we are predetermined to see some posts on the News Feed and, more importantly, who is more likely to see yours.
Let’s start by stating the obvious, Facebook’s EdgeRank is complicated and it will be nearly impossible for any business to lay down an accurate projection of what is going to happen with each post published to the network.
While that could be a huge waste of time, having a basic understanding on how Facebook determines why some people sees your posts and others don’t is very important.
There are many factors playing a role in this mumbo jumbo that goes from previous affinity between the source and the recipient to the impact each piece of content generates and even negative feedback. All these items are directly affecting your Facebook Reach on a post-by-post basis.