Take Google Play For a Test Drive

When I logged into my Gmail account this morning I saw a little button at the top of my screen that wasn’t there before: Google Play.

When I clicked on it, a colorful layout with myriad categories sprang onto my screen. A scrolling header at the top displayed top picks for everything from Angry Birds to The Hunger Games, showcasing the latest popular media to explore.

As Google explains it, the new Google Play tab collects “your favorite music, books, movies, apps, and games… all in one place that’s accessible from the Web and any Android device. Discover, buy, and share like never before.

I gave the Play With Books category a try: Tina Fey’s “Bossy Pants” came up, followed by the latest ‘Twighlight’ novel. A ‘Books Video’ button described what I was seeing: this new tool lets you find a book on the web, purchase it, and start reading it instantly. You can put it on your Tablet with the Google Playbooks app, and continue reading on your Android phone. Pretty nifty!

Google’s Play with Music‘ category lets you “discover new artists, browse millions of tracks and share music you buy with your friends on Google+.” It will support up to 20,000 of your songs from your own library for free, and you can access all of it from any Android device, in addition to the web.

The interface is user-friendly and engaging, and on first pass, I’m impressed. I’ll be watching Google Play in the coming weeks to see how it goes over with the rest of Google’s users.

In the meantime, give it a try and let all of us at MARKIT Group know what you think by commenting below!

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Meghan Ingram
MARKIT Group Content Specialist
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About MARKIT Group

MARKIT Group is a full-service traditional and digital marketing and public relations firm with an emphasis on social media, reputation management and monitoring, as well as brand management. Headquartered in Bonita Springs, Fla., with offices in New York, Pittsburgh and Charleston, S.C. www.markit-group.com.
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